Question: How can an Ad Testing Repository be useful in the context of advertising concept tests? A ) It helps measure overall appeal and relevancy of

How can an Ad Testing Repository be useful in the context of advertising concept tests?
A) It helps measure overall appeal and relevancy of advertisements
B It allows for the comparison of results from different studies over time
It focuses on assessing first impressions and favorability indicators
(D) It determines the degree to which a respondent might take action
How can an Ad Testing Repository be useful in the context

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