Question: How do perspectives on competitive advantage differ when comparing brick-and-mortar stores to on- line businesses (e.g. Best Buy versus Amazon, Old Navy versus Threadless [noted

How do perspectives on competitive advantage differ when comparing brick-and-mortar stores to on- line businesses (e.g. Best Buy versus Amazon, Old Navy versus Threadless [noted in Strategy High- light 5.2]). Make recommendations to a primarily brick-and-mortar retail firm on how to compete more effectively with online firms. Do your suggestions fall mostly into the accounting, shareholder, or economic point of view on competitive advantage?

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