Question: https://www.youtube.com/watch?v=LN-0Y4VR98U using this ad answer the following 5. Appeal Techniques - In looking at the tone and manner, what are the product / brand personalities

https://www.youtube.com/watch?v=LN-0Y4VR98U using this ad answer the following 5. Appeal Techniques - In looking at the tone and manner, what are the product / brand personalities and appeal technique expressed in the advertising? Is is consistent with the brand's desired position? 6. Ad Effectiveness: Articulate on why or why not you think this advertising was effective. i.e. If you are sitting on the couch watching this, why would you tell your partner sitting beside you. "That is a great ad" i.e. does it have a strong main message, does it link to the USP, the target, objectives etc? Link to any research you may have as well as the points above

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