Identify a company from the FTSE 250 – specifically one that has invested in an E7 country. Research and analyze their globalization strategy using your theoretical knowledge. Consider: how did they move into new markets? What modes of entry were employed? What is their global strategy? Analyze their external, industrial and internal environment. How have they failed or succeeded, and why? What recommendations would you make?

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Analysing a FTSE 250 Company Invested in an E7 Country Evraz PLC Ill analyze Evraz PLC a FTSE 250 steel and mining company with significant investments in Russia an E7 country Global Expansion Strateg... View the full answer