Question: If a global firm chooses only to consider big data from a global market research firm like Nielsen without considering any additional information from human

If a global firm chooses only to consider big data from a global market research firm like Nielsen without considering any additional information from human sources abroad, it is failing to consider information acquired through

q,

Human data interchanges

Data warehouses

Social media Websites

d Illegal back channels

e Direct

-

sensory perception

If a global firm chooses only to consider big data from

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