Question: Imagine that a marketer is developing a digital media plan, and they ask: Whom do I need to reach with my campaign? What part of

Imagine that a marketer is developing a digital media plan, and they ask: "Whom do I need to reach with my campaign?" What part of a marketing plan does this describe?

Media mix

Budget

Campaign duration

Target audience

Imagine that a marketer is developing a digital media plan, and

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