Question: When looked at within the Circles for a Successful Value Proposition framework, which circle ( s ) represent a marketing opportunity for an area in

When looked at within the Circles for a Successful Value Proposition framework, which circle(s) represent a marketing opportunity for an area in which the customer's needs are unmet?
Multiple Choice
the customer's needs
the firm's benefits
the overlap of the firm's benefits, the customer's needs, and the competitor's benefits
the overlap of the customer's needs and the competitor's benefits
the overlap of the firm's benefits and the competitor's benefits

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