In the HubSpot: Inbound and Web 2.0 case study

1. Identify the core problem facing Hubspot. There can be more than one problem, so be sure to hit on the key problem you need to figure out. It's like a math problem. Explain the problem.

2. List down the bullet point list of key data sets, phrases, and elements from the reading that will impact your analysis with a page number? I'm looking for12 - 15 key points

3. create a new sheet in the spreadsheet and do your analysis (some simple mathematics) to determine your recommendation(s). Include your calculations/spreadsheet in your report.

4. What could be a solid recommendation for Hubspot? What should they do and why?

I expect:

4-6page analysis/report with a well-formatted executive summary including the 4 sections highlighted above. Your spreadsheet with functions/analysis of your data. Recommendations and any assumptions made.