Question: In the simulation, which information does marketing research include? Choose all that apply. Market potential Price willing to pay Target segment selection Customer needs What

In the simulation, which information does marketing research include? Choose all that apply.
Market potential
Price willing to pay
Target segment selection
Customer needs
What is the purpose of a balanced scorecard?
To generate interest from outside investors
To assess the accuracy of financial projections
To measure the overall performance of a company
To summarize key data from financial statements
What are the three market segments in the simulation?
Speed
Mountain
Endurance
Recreation
True or false? Customers buy benefits, not components or features.
True
False
In the simulation, which information does marketing research include? Choose all

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