In the United States, the term strong leader frequently elicits thoughts of someone with charisma and high
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In the United States, the term "strong leader" frequently elicits thoughts of someone with charisma and high energy who is emotional and aggressive.
- Research has shown that stereotypical characteristics of women and individuals from other (e.g., Asian) cultures do not fit this strong leader prototype. If they try to exhibit behaviors more in line with the strong leader prototype (i.e., to break with their stereotype), they are seen as less desirable leaders.
- What can companies do to ensure that they are promoting individuals who will become the most effective leaders and not just individuals who fit the type?
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