Question: In this assignment i already choose topic and i did 1, 2, 3, 4 point answer i already did finish now need you answer for

In this assignment i already choose topic and i did 1, 2, 3, 4 point answer i already did finish now need you answer for 5, 6, 7 point answer only please read full answer then give answer for 5, 6, 7 only i give you 2 likes

In this assignment i already choose topic and iIn this assignment i already choose topic and iIn this assignment i already choose topic and iIn this assignment i already choose topic and i

Please write only in the space provided under each section 1) Working title of your Paper (subject to change) Investigating the Intermediation Effect between Shoppers and Social Media Influencers 2) Overview of the problem/challenge: Provide a brief description of the problem/issue you propose to investigate. Give your reasons for choosing this area for your investigation - as to why do you think this is something important to be investigated. - It has been well documented and empirically observable that social Media users Instagram, Snapshot, or Facebook) become shoppers that are influenced or affected by social media influencers (Group influencers that Brands rely on for their marketing channels and communication as they can influence the behaviour of their followers as well as their perception of a brand or product). For example, social media users follow a certain influencer to decide of which make-up brand or product to use. Therefore, it is possible to say that the followers of a social media influencer are the audience and shoppers that a company target through the influencer they sponsor. These social media shoppers (defined by some demographic attributes) are connected with people in their surrounding (Family members, friends, co-workers...) and can become the influencers of some of them who are not users of social media platforms. Therefore, the scope or effect of social media influencers can go beyond their social media audience and may reach a bigger audience that includes Non-social media users (because of their cultural perception of social media, their ages or any other factors that disable them from understanding or using internet platforms). For instance, a mother who doesn't use social media may get the advices or the help of her daughters about choosing a brand or a product. In the context of the UAE and considering the culture of people (habit to share idea and experiences in shopping and the high appetite to frequently shopping), it is worth to investigate the scope of influencers on shopper behaviour and buying decision through measuring and verifying the existence of intermediation between influencers and nom social media users shoppers and to see how important it is. 3) Research question/objective: Specify the problem you have identified. What is it precisely that you are attempting to find out? A clear statement of the purpose of your research is necessary, either in the form of a hypothesis or a research question. Your research findings will be measured against your statement of research objectives, so they should be clear and achievable. The objective of the research proposal is to investigate the effect of social media influencers on non-social media user (in their shopping behaviour) by investigating if there is intermediation or not then measuring its importance, based on some products/brands in the UAE 4) Research method: Outline all the research methods you propose to use to undertake your study and to gather data. Both secondary and primary research methods should be described in as much detail as possible. The study is expected to have an empirical part based on analysis and verifying the initial hypothesis or research question using UAE data. Two main sources of data are expected to be used: A secondary source that includes already published data on sales generated by influencers ads, shoppers' attributes, among other information). A primary data based on a questionnaire that expected to collect information about the buying decision of shoppers and the marketing channels from which they were exposed to the product/brand 5) Discussion and Analysis: Describe the techniques you plan to use to analyse the data you collect. 6) Literature Review: Identify the main authors, themes and theories that you wish to explore in your dissertation, and list any models that you might apply, test or review. To be discussed later 7) Practical and ethical issues: Identify any practical difficulties you may have to overcome in working on your project and gathering information, and discuss any ethical issues involved in undertaking your research. Plan or timetable: Show when you plan to complete each of the major elements of your project Study background: Literature review: Development of the field material: Collection of information: Analysis and recommendations: Formulation of the report: Total

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