Question: In this example, you work for Dunkin's agency. You ran two spots in both 60 Minutes and MasterChef Your client wants to know how their

In this example, you work for Dunkin's agency. You ran two

In this example, you work for Dunkin's agency. You ran two spots in both 60 Minutes and MasterChef Your client wants to know how their campaign is performing. Use this informaton to answer their questions belc 1. Calculate the program rating for 60 Minutes and MasterChef 2. Calculate the ad ratings for the schedule in each show 3. Calculate the GRPs for the schedule in each program 5. What are the total GRPs for the schedule provided? 5. Using the frequency number provided, calculate the reach for the schedule

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