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Outside the state, the company has dealer agreements where the law allows, but it prefers to develop branch networks in other states wherever possible. These branches deal with retailers directly. The Jinantonyx employees at these branches collected the orders coming from retailers, bundle them together and send orders in to the main factory. The factory then processes the orders and ships the product directly to the retailer, including all shipping and insurance costs; i$.$e$.$ c$.$i$.$f$.-$ carriage, insurance, and freight.

Each showroom in Jharkhand costs Rs$3\mathrm{.}125$ million but together they generate only $5\%$ of the revenue from the state. $"$We have to re$-$visit these silly showrooms. After all, I think customers go in there, look at the products and then go round the corner to try to get a better deal from a dealer", said Mr$.$ Sindhu. $"$We don't allow the showroom employees to deviate from price at all".

Decision Time

Lunch was over and the two men made their way back to the corporate offices. The visiting professor had about $20$ minutes to prepare his remarks for the Board of Directors. He mulled his options.