Question: Integrated Marketing Communications (Chapter 17) 1. See the below example of integrated marketing communications below. Which one of the goals from the AIDA model is

Integrated Marketing Communications (Chapter 17)

Integrated Marketing Communications (Chapter 17) 1. See the below example of integrated marketing communications below. Which one of the goals from the AIDA model is this communication attempting to accomplish? (Highlight one answer) DEE-LISHY-LISHY-LISHY THE CALL OF CARL'S a. Awareness b. Interest C. Desire d. Action Explain your

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