Question: Interactive Activity 1 Content Introduction Learning Outcomes 1. Recognize the basic concepts and terminology used in Strategic Management. Reading Required Chapter 1. Basic Concepts of

Interactive Activity 1

Content Introduction

Learning Outcomes

1. Recognize the basic concepts and terminology used in Strategic Management.

Reading

Required

Chapter 1. Basic Concepts of Strategic Management

Textbook: Wheelen, T. L., Hunger, D., Hoffman, A. N., & Bamford, C. E. (2014). Concepts in strategic management and business policy (14th ed.). Upper Saddle River, NJ: Prentice Hall. ISBN-13:9780133126129 (print), 9780133126433 (e-text)

Recommended

Colin. W (2004). Strategic Management. Palgrave MACMILLAN. Retrieved from http://dr-ama.com/wp-content/uploads/2013/10/Strategic-Management.pdf

Test your knowledge

Question 1

Why are strategic decisions different from other kinds ofdecisions?

Question 2

When is the planning mode of strategic decision-making superior to the entrepreneurial and adaptive modes?

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