Question: Key Account Manager - Execute Plan You are the Key Account Manager for a toy design agency partner of Hasbro Your company has been serving

Key Account Manager - Execute Plan

You are the Key Account Manager for a toy design agency partner of Hasbro Your company has been serving Hasbro for 12 years, creating new toy concepts for sale primarily during holiday season (when over 75% of all toys are purchased.) Having listened to the CEO interview, it is clear that Hasbro is evolving its strategy to create content in addition to products... Your company has a strong product capability but has not done much in the way of content creativity and development... How would you put together a "evolved plan" for your company to ensure consistent revenue growth serving this customer

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