Question: Kindly give explanations for every answer. Not just A,B,C,D 1) The New York headquarters of a multinational company typically houses a number of employees from
Kindly give explanations for every answer. Not just A,B,C,D
1) The New York headquarters of a multinational company typically houses a number of
employees from its various branches across the world. English is the common language of
communication, but most employees are not native speakers. How does this fact affect business
communications addressed to all the employees located at the company's headquarters?
A) The primary audience will be difficult to determine.
B) Geographic location will be important in determining message composition.
C) Gathering information for the message will be difficult.
D) Cultural factors may inhibit understanding of the message.
E) The size of the audience will play an important role in determining message composition.
2) Ethan was commissioned to research the market potential for a new fast food chain in a
particular area. A trained market researcher, Ethan used complex statistical methods to analyze
his data. He is in the process of preparing his research report with conclusions and
recommendations for the top management of the fast food chain, who are located at the firm's
headquarters in Boston. Which of the following must Ethan necessarily be aware of in order to
draft his conclusions and recommendations in the most effective manner?
A) the median age of the audience
B) the audience's level of understanding
C) the geographic distribution of the audience
D) the latest market research tools and techniques
E) the male-to-female ratio of the audience
3) Which of the following is true for gathering information for written communication?
A) Information for simple messages can be gathered using informal techniques.
B) Only formal methods of gathering information can be used for complex messages.
C) Informal research techniques are not reliable sources of information.
D) Asking the audience for input is not an acceptable method of gathering information.
E) Formal research techniques are always necessary in the case of simple messages.
4) The term ________ refers to a centralized database that collects the experiences and insights
of employees throughout the organization.
A) social-network platform
B) business intelligence system
C) knowledge-management syste
5) Which of the following reflects providing pertinent information to the audience?
A) The mathematical formulas in a customer report has failed to include some important data
during calculation.
B) A speaker mentions his tips for writing effective reports to business students at a college.
C) The manager did not include a few weekly errors in the monthly accuracy report that goes to
the top management of the company.
D) Due to personal problems, an employee sends an email communication for her manager that
does not contain all the required information.
E) A popular men's health magazine launches a marketing campaign that provides free samples
of a health supplement to everyone at the local mall.
6) A travel agency is advertising a new holiday package. Which of the following information
about the destination is NOT pertinent for the target audience?
A) the climate of the place
B) the modes of transport there
C) the national income of the country
D) the scenic points along the route
E) the language and culture of the country
7) Which of the following types of communication is best for encouraging interaction,
expressing emotion, or monitoring emotional responses?
A) print
B) oral
C) visual
D) electronic
E) multimedia
8) Which of the following types of media is most effective when immediate feedback is
required?
A) written
B) oral
C) electronic
D) visual
E) multimedia
9) ________ give people the ability to see, hear, and react to each other, thereby encouraging
people to ask questions, make comments, and work together to reach a consensus or decision.
A) Written media
B) Multimedia
C) Oral media
D) Visual media
E) Sensory media
10) Which of the following is an advantage of oral media?
A) increased control over the message
B) ability to revise and rework the message
C) wide audience
D) ability to express the emotions behind a message
E) minimal chances of message distortion
11) D& J Ltd. is in the process of developing a new organization structure. The company wants
inputs and feedback from the management of various departments about possible options. The
topic is expected to generate some differing opinions, but the managers will need to work
together to reach a consensus. Which of the following classes of media will be the most
appropriate for this situation?
A) written
B) oral
C) electronic
D) multimedia
E) visual
12) Which of the following is a disadvantage of oral media?
A) spontaneity
B) increased control over the message
C) wide reach
D) face-to-face interaction
E) giving people the ability to react to each other
13) An organization has recently introduced radical changes in its methods of working. Managers
of various departments must now ascertain employees' views on the changes and gauge morale.
However, there is a concern that employees may not be fully honest about their reactions and
may tend to present a positive picture of the situation. Which of the following communication
media can managers use to obtain an accurate impression of the situation?
A) multimedia
B) written media
C) oral media
D) electronic media
E) visual media
14) ________ are brief printed documents traditionally used for the routine, day-to-day exchange
of information within an organization.
A) Proposals
B) Letters
C) Instant messages
D) Mind maps
E) Memos
15) A primary advantage of written media is that they ________.
A) increase control over the message
B) are less expensive
C) allow for immediate feedback
D) are brief and to-the-point
E) allow recipients to ask questions
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