Question: Konmatfix Inc., a large consumer electronics company, has divided each product in its portfolio into a separate strategic business unit ( SBU ) . The
Konmatfix Inc., a large consumer electronics company, has divided each product in its portfolio into a separate strategic business unit SBU The desktop SBU has been experiencing drastic decline in its cash flow, and its market share has also reduced to an insignificant percent. This has been attributed to the low growth in the desktop market after the arrival of tablet computers and laptops. In the context of the Boston Consulting Group BCG growthshare matrix, the desktop SBIF will be categorized under
Select one:
a stars.
b question marks.
c dogs.
d cash cows.
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