Question: ElectraSync Inc., a large consumer electronics company, has divided each product in its portfolio into a separate strategic business unit ( SBU ) . The

ElectraSync Inc., a large consumer electronics company, has divided each product in its portfolio into a separate strategic business unit (SBU ). The desktop SBU has been experiencing drastic decline in its cash flow , and its market share has also reduced to an insignificant 10 percent . This has been attributed to the low growth in the desktop market after the arrival of tablet computers and laptops . In the context of the Boston Consulting Group (BCG) growth- share matrix, the desktop SBU will be categorized under

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