Lately, many companies have planned for significant investments in organized retailing in India. Several factors have prompted
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Lately, many companies have planned for significant investments in organized retailing in India. Several factors have prompted their decision in this regard. Customers' income is rising. people have developed a taste for better quality products. The government is liberalized to economic policies in this regard and has permitted even 100% FDI in some sectors of retailing.
Required:
Identify the change in a business environment under different dimensions quoting the line from the above paragraph.
Related Book For
Global Marketing management
ISBN: 978-0470505748
5th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
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