Question: list 8 tangible and 8 intangible resources for Johnson & Johnson. then do a VRIO analysis for 4 of each of the tangible and intangible
list 8 tangible and 8 intangible resources for Johnson & Johnson. then do a VRIO analysis for 4 of each of the tangible and intangible resources. then, conclude whether each one creates a competitive advantage, parity, or disadvantage - and why ?
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