Lorenzo is a creative soul. In the past few years, he has written a fiction novel about
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Question:
In his spare time, Lorenzo has also been working on creating a new inventive product that he thinks will be an instant hit. He wants to establish a company. He has created a scented candle that burns and melts into wax. The wav can then be refrigerated and used as a lip balm. Lorenzo is keen to get some advice on whether he can protect his invention. He also wants to know whether he can market the product in a similar way to the famous candle maker CandleCo because he thinks customers might associate his product with CandleCo and thus be more likely to purchase it.
Question
Write a letter of advice to Lorenzo advising him on the issues raised in his instructions. Refer to legislation and case law to support your answer. Verify your findings with reference to IP Australia.
Related Book For
Smith and Roberson Business Law
ISBN: 978-0538473637
15th Edition
Authors: Richard A. Mann, Barry S. Roberts
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