Question: Marketers often employ a combination of segmentation methods, using Blank to identify and target their customers, and 3 lank to design products and messages to
Marketers often employ a combination of segmentation methods, using Blank to identify and target their customers, and lank to design products and messages to appeal to them.
loyalty segmentation; demographics
undifferentiated targeting; differentiated targeting
loyalty segmentation; geodemographics
demographics and geography; lifestyle or benefit segmentation
lifestyle segmentation; geographic segmentation
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