Question: MC Qu . 2 0 Marketers that set unrealistically high cons... Marketers that set unrealistically hight consumer expectations of a product through advertising, personal selling,

MC Qu.20 Marketers that set unrealistically high cons...
Marketers that set unrealistically hight consumer expectations of a product through advertising, personal selling, or other types of promotion may
generate higher initial sales, but it will eventually result in
if the product fails to achieve these expectations.
Multiple Choice
habitual decision making
high conversion rates
postpurchase dissatisfaction
social risk
MC Qu.20 Marketers that set unrealistically high cons... Marketers that set

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