Part $2$: Internal Factor Evaluation Matrix $($for Amazon$)$

Construct an IFE $($Internal Factor Evaluation$)$ Matrix by doing the following:

Step $1$: See Chapter $4$ of the David text to learn how to complete an IFE Matrix.

Step $2$: Open your Strategic$-$Planning Template. Click on the IFE tab at the bottom of the template

Step $3$: Use the pertinent data on your company to complete the IFE Matrix in your Strategic$-$Planning Template.