Question: Please answer the question and also create an advertisement. Answer without having any Plagerism Could you give answer Design an avertisement also PUBK5Y1138: Introduction to

Please answer the question and also create an advertisement. Answer without having any Plagerism

Could you give answer

Design an avertisement also Please answer the question and also create an PUBK5Y1138: Introduction to Marketing and Communications Creative Brief To be completed as an individual. Background Creative development in marketing communications starts with strategic decisions (planning, goal setting) that lead to tactical components (creative output). In advertising, creative briefs are used to explain the strategy to the creative department of copywriters and designers for tactical implementation. Product/Service >>>> BRIEF (document) >>>> Creative Team (graphic designers, copywriters etc.) = AD Again, the creative brief is a document that explains strategy to the creative team for their interpretation. Creative briefs answer questions about a product or service that directs the creative team in developing suitable and effective campaigns. Briefs come before the creative process because they direct the process. Your Task: Imagine you are responsible for developing a creative brief and the resulting design for a brand new product or service that has not yet been introduced to the market. Please be original and do not copy existing products or services! 1) What is the product or service? Identity it clearly and be creative. 2) The Brief: Refer the class lecture notes, PowerPoints, and discussions in class to answer the following questions about the product or service: a) Who are we selling this product to? (What is the intended audience and demographic) b) What is the one thing we're trying to tell them? (What's our primary message?) ) Why should they believe us? (What is your mission?) d) Where and when have we told them? (Where will this ad appear and why?) e) What do we want the target audience to think or feel about the brand? (Emotion, lifestyle, safety, etc.) The brief should be as analytical as possible, providing in-depth analysis of your product and service. Remember no one has heard of this before so you can be very creative. Use report format with headings and single spacing. Two pages maximum length. 3) The Ad: Then, using the above criteria, design a one-page ad (you can use Canva, PowerPoint, [llustrator any tool you wish!) that sells the product while incorporating strategic considerations as explained in your creative brief. Use labels to explain your choice of images, typefaces, words/copy, and other design elements chosen with respect to how this ad meets your strategic objectives as explained in number 2 above. 1

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