Please help me for this comprehensively and accurately..... Please do additional research to expound your response. Cite your references accordingly. ANSWER IN PARAGRAPH FORM AND MAKE SURE TO FULFILL THE INSTRUCTIONS FOR HELPFUL VOTE!

Elaborate on how the LEGO Group company analyzed its marketing environment and gain customer cognizance to obtain back their existing customers and bounce back to the higher standing among other competitors.

Also, associate at least 2 microenvironment actor and 2 macroenvironment force that the company took into consideration, and expound how they collected relevant marketing information from these factors and turned them into significant customer insights throughout the years.

Video Link: https://www.youtube.com/watch?v=Gw35zejdwDU

Note: Do in-text citation and put references below the paragraph answer. 500 words or more. Make in paragraph form and make sure to include 2 microenvironment actor and 2 macroenvironment force in it. You can search for additional references only and not just reply on the yt video.

Help thanks