Question: PLEASE HELP ME WITH THE HOMEWORK BELOW. I DO NOT UNDERSTAND. THE BOTTOM PORTION ARE THE ACTUAL STEPS I NEED TO TAKE. Figure 2. Ideal-Point

PLEASE HELP ME WITH THE HOMEWORK BELOW. I DO NOT UNDERSTAND. THE BOTTOM PORTION ARE THE ACTUAL STEPS I NEED TO TAKE.

PLEASE HELP ME WITH THE HOMEWORK BELOW. I DO NOT UNDERSTAND. THE

Figure 2. Ideal-Point Multi-Attribute Attitudinal Model Attribute Importance Ideal Point_ Belief (X) (WI) Brand A Brand B Taste: sweet (1) - bitter (7) 6 2 2 3 Carbonation: high (1) - low (7) 3 3 2 6 Calories: high (1) - low (7) 4 [ un ] 5 Fruit Juices: high (1) - low (7) 4 2 2 Price: high (1) - low (7) 5 4 Total EWI, - X score

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