Please read the case PwC from Chapter 3 Organizational Commitment Page: - 83 given in your textbook Organizational behaviour: Improving performance and commitment in the workplace (6th ed). by Colquitt, J. A., LePine, J. A., & Wesson, M. J. (2019) and Answer the following Questions:

Consider all the initiatives and programs PwC uses to inspire employee loyalty. Do most of those seek to move the needle on affective commitment, continuance commitment, or normative commitment? (1.25 Marks ) (Min words 200)