Question: Procter & Gamble uses a joint sales force to sell both its laundry detergent products and its bath soap products to the same supermarket chains.

Procter & Gamble uses a joint sales force to sell both its laundry detergent products and its bath soap products to the same supermarket chains. This is an example of
a. synergy.
b. a focused differentiation strategy.
c. a differentiation strategy.
d. a low-cost strategy.
 Procter & Gamble uses a joint sales force to sell both

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