Project Scope: Please prepare a formal marketing plan by identifying an existing or

new product or service from a company of your choice or a start$-$up that you may wish to pursue. In the marketing plan, you will provide details on your product$/$service launch which will include a market analysis of your target audience, you will research the market environment. Your marketing plan will be based on the description of your market opportunity, product, pricing, and distribution strategy as well as how you propose to market your product. Each group will consist of Five members and

each group must appoint a group leader. The business in question can be:

$$ A real business $($for which you may or may not be employed or contracted or the owner$)$

$$ A business that does not exist yet, but the student proposes to setup

$$ A fictitious business of your choice. give me with any specific company and unique products