P/S: please use your own. Do not copy from any sources on the internet

Outline the key advantages and disadvantages to the electronic brainstorming (EBS) technique. In what kinds of organizations would EBS be most effective?

Advantages

Parallel Entry of Ideas: all members of the team generate ideas simultaneously.

Anonymity: people can express themselves without having to worry about criticism

Size: EBS can handle large teams

Proximity: distance-challenged groups can meet synchronously

Equality: nobody can dominate a meeting

Organizational Memory: all ideas are recorded.

Refinement & Evaluation: software tools can mine the database

Disadvantages

Loss of Social Interaction: EBS may promote antisocial behavior.

Lack of Recognition: EBS members who generate ideas dont receive credit.