Question: Q. Explain each point separately with valid examples where required. Customer Relationship Management Product Leadership Customer Intimacy Relationship Oriented Culture Organization of Data Management Multichannel

Q. Explain each point separately with valid examples where required.

Customer Relationship Management

  1. Product Leadership
  2. Customer Intimacy
  3. Relationship Oriented Culture
  4. Organization of Data Management
  5. Multichannel Communication Power
  6. CRM and ERP
  7. Operational CRM
  8. Analytical CRM
  9. Individual Value Proposition and Loyalty Programs
  10. CRM Success Factors

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