Question: Question # 1 Case Study: World Wide Web and Digital Marketing Case Study: GreenGrocer is an organic food company that leverages the World Wide Web

Question #

1

Case Study: World Wide Web and Digital Marketing

Case Study: GreenGrocer is an organic food company that leverages the World Wide Web for digital marketing. The company uses social media, email campaigns, and search engine optimization

(

SEO

)

to attract customers. GreenGrocer's website features an online store, blog, and customer testimonials. As a result, the company has seen a significant increase in website traffic and online sales.

Evaluate the effectiveness of SEO in increasing website traffic for GreenGrocer. What other web

-

based strategies could the company employ to enhance its online presence?

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