Question 1

Strategy is an iterative process where

	organizations need to continually assess core capabilities and management systems needed to achieve aspirations.
	organizations need to evaluate core competencies once a year during strategic planning
	solely the executive management level should dictate the strategic direction of the company
	there is only 1 perfect strategy path for every organization

Question 2

All of the following are reasons that strategic analysis proves difficult for organizations EXCEPT:

	over reliance on ratios
	not applying the B-school recipe
	the process of analysis is difficult
	lack of expertise in analysis

Question 3

Pivot questions that are part of the "Where to play" assessment include all of the following EXCEPT

	in which markets where competitors already are
	with which specific types of consumers
	in which channels
	in which product categories

Question 4

The dimensions of "where to play" and "how to play" strategy are based upon analysis of (select all that apply):

	industry
	competitors
	customers
	government policies