Question: Question 22 (2 points) A press release generally covers the basic 5 Ws. True False Question 23 (2 points) With what type of media are

Question 22 (2 points) A press release generally covers the basic 5 Ws. True False Question 23 (2 points) With what type of media are recall tests mainly used? Radio Newspaper O Magazine Question 24 (2 points) Which is seeking feedback to screen the quality of a new idea, using consumers as the judge and jury? Design thinking Concept testing Audience profiling Message conversion

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