Question: Question 3 9 ( 1 . 6 points ) Why should companies develop and introduce new products? To keep their product designers busy Because failing
Question points
Why should companies develop and introduce new products?
To keep their product designers busy
Because failing to do so can threaten the future success of the firm
Because it is relatively inexpensive and therefore worth the time
To replace deleted products so the broadness of the marketing mix remains unchanged
Because new products are almost always successful
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