QUESTION 36

1. _____ is a simple technique that has the entrepreneur breaking down a problem into its various elements and then generating new approaches or modifications for each element.

   	a.	Attribute identification
   	b.	The decision tree
   	c.	Restating the problem
   	d.	Creative destruction
   	e.	Force fitting

QUESTION 37

1. Which of the following is NOT one of the four stages of the creative process identified by Wallas?

   	a.	Verification
   	b.	Preparation
   	c.	Association
   	d.	Illumination
   	e.	Incubation

QUESTION 38

1. _____ is the basis for invention and innovation, and is also fundamental to problem-solving.

   	a.	Creativity
   	b.	Manipulation
   	c.	Redundancy
   	d.	Intuition
   	e.	Inspiration

QUESTION 39

1. At the heart of design thinking is

   	a.	decision making that does not involve any risk.
   	b.	creativity that allows an entrepreneur to "think outside the box."
   	c.	alertness that cues an entrepreneur when to seize an opportunity.
   	d.	empathy with what customers want.
   	e.	empathy with what employees want.

QUESTION 40

1. _____ is the process that moves an innovation from the laboratory to the market by executing on a business strategy.

   	a.	Transformation
   	b.	Invention
   	c.	Commercialization
   	d.	Brainstorming
   	e.	Brainwriting