Question: Question 5 (15 points) Saint Leo is developing a plan to promote their new Center in your hometown. The University's marketing director wants to use

Question 5 (15 points) Saint Leo is developing a plan to promote their new Center in your hometown. The University's marketing director wants to use a varied and balanced approach to IMC. For each of the five IMC types below provide a specific and actionable example to promote the new center. Be sure to consider SLU's culture and values. Advertising Public relations Sales promotion Personal selling Guerilla or other non-traditional communication
Step by Step Solution
There are 3 Steps involved in it
Get step-by-step solutions from verified subject matter experts
