Question: Question 7 : Why should a small business website focus on targeting long tail keyword phrases instead of fat head keywords? Long tail keywords have

Question 7: Why should a small business website focus on targeting long tail keyword phrases instead of fat head keywords?
Long tail keywords have lower competition, are more specific, and easier to rank
Long tail keywords are newer and trendier
Broader terms are typically banned by search engines
Broad terms are less relevant to the user's search intent
Question 7: Why should a small business website focus on targeting

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