Ramayana is a supermarket chain with many branches in Indonesia. In addition to department stores that sell clothing products such as clothes and shoes, Ramayana also has a supermarket or supermarket that sells food and daily necessities.

Analyze the Ramayana Department Store branding strategy at the corporate brand level, or product brand if any! Are there any other alternatives that might be good for the company? Explain!

Answer rating: 100% (QA)

Corporate branding is the practice of promoting the corporate entitys brand name as opposed to vario... View the full answer