Read and watch the video case Using Operations to Create Value at Crayola on pages 29 & 30 of the textbook. Create an assessment of Crayolas competitive priorities and discuss opportunities and/or any challenges related to them as Crayola expands into Asian markets. See Table 1.4 on page 16 of the textbook for a list of competitive priorities. Below is an example for the assessment of Crayolas low-cost operations competitive priority. You should add assessments of at least three other competitive priorities to the table.

Competitive Priority	Measure	Capability	Opportunity/Challenge
Low-Cost Operations	Production cost Transportation cost Material cost	Components mostly sourced in the U.S. Many products are made with the power of the sun Includes three languages on their crayon paper packages.	Expansion into Asian markets may increase the transportation costs. This could present a challenge in maintaining profit margins.