Question: Read the chapter's closing case, and then answer the question. chapter's closing case From a resource - based view, how should Amazon attempt to offset
Read the chapter's closing case, and then answer the question.
chapter's closing case
From a resourcebased view, how should Amazon attempt to offset its liability of foreignness in entering the Indian market?
a Consider differences in Indian culture, norms, and values
b Consider payment options and currency risk
c Address trade barriers with Indian politicians
d Deploy overwhelming resources and capabilities
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