Question: Snapchat's initial design was famously confusing to many users, especially those over 30. Assess how the design did or did not fit into its strategy

Snapchat's initial design was famously confusing to many users, especially those over 30. Assess how the design did or did not fit into its strategy to create critical mass and why the company has been scrambling to change it.

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Snapchats initial design with its ephemeral and selfdestructing messages was indeed confusing for many users particularly those over 30 However this d... View full answer

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