Terminology Words:

1. value consciousness

2. Generation 

3. environmental forces

4. customer relationship management (CRM)

5. caveat emptor

6. disposable income

7. marketing plan

8. demographics

9. marketing

10. cause marketing

11. ethics

12. Generation X

13. product

14. baby boomers

15. utilitarianism

16. consumerism

17. SWOT analysis

18. blended family

19. code of ethics

20. mission
define the meaning of each term:

Answer rating: 100% (QA)

1Value consciousness Value consciousness is the concern of individuals to pay a low price for a certain quality product or service and these are based on consumers mindset towards thepurchase decisions regarding to the value of product 2 Generation Y Geranartion Y also known as millennials is the generation born between 19811996 approximately and they are follwing generation X and these are considered as the biggest generation of American history They are the first one who born to the digital world and to the millennium 3 Environmental forces There are different kind of enviornment like political economical technological etc and all of these enviornmental forces will affect the market and the market is fluctuating due to the change in these enviornmental factorsThe enviornmental forces are related with each other and can influence one another 4Customer relationship management CRM customer relationship management is very essential in these days and this is the process of interacting with the customers of the business for achieving good relationship with in the firm 5 Caveat emptor Caveat emptor is a latin word which means Buyer Beware From this we get the idea that it is the principle that the buyer is the only person who is responsible for checking the quality of the product 6Disposable income These are the income remaining after deduction of taxes and security chargeswhich is available to be spent or saved as per the decision ... View the full answer