The discussion is based on the eText Management Decision Case in Chapter $8,$

So Good So You: A $($Functional$)$ Shot a Day Keeps the Doctor Away $($page $240).$

Discuss the questions at the end of the case drawing from your learning on "product innovations" and the impact of the product concept in light of the recent COVID Pandemic.

Your readings of Zorfas$(2016),$ Hamilton $(2017),$ and Simester $(2017)$ are also relevant to this discussion.