Question: The initial step in developing an IFE Matrix is A. assigning weights to key internal factors. B. attaching a cost to each discrete activity. C.

The initial step in developing an IFE Matrix is

A.

assigning weights to key internal factors.

B.

attaching a cost to each discrete activity.

C.

assigning ratings to key internal factors.

D.

developing a full and narrow list of key internal factors.

E.

obtaining weighted scores.

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