The innovation process allows creative people to subconsciously mull over the information they have gathered.* A. TRUE
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Question:
The innovation process allows creative people to subconsciously mull over the information they have gathered.*
A. TRUE
B. FALSE
A product idea is an idea for a possible product a company can offer the market, while a product concept is a detailed version of the idea stated in meaningful consumer terms*
A. TRUE
B. FALSE
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
Posted Date: