Question: The integration responsiveness framework contains four basic strategic options: the international strategy, the multidomestic strategy, the global strategy, and the transnational strategy. a. Using concrete

The integration responsiveness framework contains four basic strategic options: the international strategy, the multidomestic strategy, the global strategy, and the transnational strategy.

a. Using concrete examples of companies, discuss the four options by summarising their:

Orientation Value Chain Configuration Value Chain Coordination Key Advantage Key Disadvantage (80 marks)

b. Argue which of the four options will become less viable due to pressure for global integration and local responsiveness and name some relevant industries that are operating in those strategies.

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