This passage below require analysis and breakdown

Sales and operations planning is a process that helps firms keep supply and demand in check. The value of sales and operations planning is to provide management with sound business decisions for better customer service, decreased inventory, reduced lead times, and balanced production rates (Jacobs & Chase, 2013). The main goal is to decide on the best course of action between various departments to agree upon for supply and demand. If the sales department does not communicate effectively with the operations department, there may be increased production costs due to unplanned promotional activities (Supply Chian Market, n.d.). In addition, costly inventory items may be overstocked for discontinued or slow-moving items. Therefore, having medium- and long-term forecasts will determine the long-term capabilities of the production systems. For instance, determining how the product will be distributed to the customer and the types of transportation systems being used for the organization (Jacobs & Chase, 2013). Ultimately, E-commerce strategies, such as trial-and-error techniques, are commonly used by companies to analyze the demand and evaluate the cost to promote growth for the organization.